Corporate social responsibility,
corporate citizenship –
is practised by companies dedicated to
making a positive social
or environmental impact.
More and more,
consumers expect companies to do so
and are voting with how they open their wallets.
Corporate social responsibility
Surveys have shown
of consumers check product packaging to ensure sustainable impact
of employees prefer to work for socially responsible companies
of Asia-Pacific respondents will pay extra for products and services from companies committed to positive social and environmental impact.
of consumers made at least one purchase in the past six months from one or more socially responsible companies.
volunteer and/or donate to organizations engaged in social and environmental programs.
Credits: AC Nielsen
Brands for Good supports business, particularly Small and Medium Enterprises (SMEs) that share our vision to make an impact and focus on the principles of CSR.
Today’s conscious SMEs can successfully redefine their brand purpose and develop their social license. Larger organizations as well as industry leaders have an unprecedented opportunity to lead and nurture thereby creating a multiplying effect.
Businesses have a focus in any of the following areas may submit for BFG nomination: