GOOD FOR SG is a national movement celebrating Singapore’s 60th birthday.
GOOD FOR SG is about honouring the past, activating the present, and building a future where doing good is not just celebrated but second nature.
It’s a call for individuals, communities, and companies to come together and act on what truly matters: our shared values; a living, growing trail of impact built on.
Harmony
Living together in unity and mutual respect
A diverse nation where people of all races, religions, and backgrounds coexist peacefully.
“One People, One Nation,
One Singapore.”
Resilience
Overcoming adversity with strength and determination
Reflects the grit and adaptability that built modern Singapore; the never-give-up attitude that has fueled Singapore’s transformation.
“Stronger together;
Ready for tomorrow.”
Kindness
Caring for others, being gracious and compassionate
A nation that looks out for one another, where small acts of kindness create a ripple effect.
“A kinder Singapore;
A stronger Singapore.”
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Integrity
Doing the right thing, even when no one
is watching
Core to Singapore’s identity as a trusted, fair, and transparent nation.
“Leading with honesty,
building with trust.”
Inclusivity
Ensuring equal opportunities for all, leaving no one behind
A society where everyone has a voice, regardless of background or ability.
“A Singapore for every Singaporean.”
Responsibility
Caring for our families, society, and the future
Reflects a shared duty to care for our families, community, and country - Every Singaporean has a role in shaping the nation’s future, from sustainability to social responsibility.
“Our home, our responsibility.”
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At SG60, we don’t just look back, we activate forward.
GOOD FOR SG is the people-powered, purpose-led activation
of SG60.
Enabling Partners
