“The Brands for Good philosophy underscores the particular importance of intellectual property possessing the potential to “do good”.

IP, therefore, is not just an economic asset but also an instrument to turn a
brilliant idea or invention into a means for the betterment of human life.”

Alan Ng,
Brands For Good

About the Program

Brands For Good aims to recognise businesses that not only make a difference
also commit as stewards for a positive impact 

Brands for Good is all about rewarding businesses for doing good.
We recognise and honour SMEs across Asia for embodying the principles of Social Responsibility in their business and operations 

Brands For Good 2019 Winners

Bettr Barista
Pamela Chng
Bettr Group
"We believe that a simple cup of coffee can bring people together, foster camaraderie, grow communities, and empower. This - and our commitment to doing business in a socially responsible way - sits at the heart of everything we do."
Adrenalin Group
Richardo Chua
Adrenalin Group
"We believe that events can be a force for good. This is achieved through employment of those with special needs, care for the environment and leveraging events to make a positive difference."

Brands For Good 2019
with Senior Minister of State of Singapore, Ms Sim Ann

Brands For Good 2019 Gala Dinner 

Why Brands for Good?

We believe that a brands’ success is not based solely on its business achievements, but also by the positive role it plays in it’s community and environmental engagement.

We are driven by a cause to shout about those who are making strides towards a better world for everyone – employees, customers as well as the communities they operate in.

These companies are seen as a realistic force for good and change-for-the-better, and we want to recognise and reward theirs efforts.

Esther Wee,
Brands For Good

"Being a part of Brands For Good also has a particular appeal to attract funding, which in turn provides the resources for technical improvements.

These improvements have the potential to be translated into commercial activities and 
deliver impact, resulting in economies of scale benefitting the wider masses."  

Join the Movement!

As a community of Small and Medium-sized Enterprises (SME), 
we are actively trying to push the envelope of doing good as a means to influence positive impact on how we conduct our businesses today.

Hence, we mooted a movement that recognises like-minded companies who promote a positive impact on the way we do businesses, called Brands For Good.

Today, as a community, we re-defined and uphold a completely new standard to doing good to the community and to the environment. As standard-bearers, we steward a whole new movement to do what is right, and to do what is good!

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In Partnership

Official Technology Partner

Carbon Offset

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Join Us for
Brands For Good 2020!

And be a part of the Movement to Do Good!

Brands For Good 2019 Winners Tribute
"This is Me" by The Greatest Showman

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